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\\ HOW TO CREATE BRAND FANS//
// Listen, respond to feedback
// Stand up for something good. Pick a cause and support it, but never use that as a marketing tool
//Show them love. Create real rewards that are of value to your customers.. not just money-off coupons. This builds and reinforces an emotional bond with your brand
//Let customers own your brand. This means for example, speaking their language and inviting them to co-create new products, services
//Time is precious the world is getting louder.  Get their attention by constantly inspiring and engaging them
   _______ Don’t forget rule number 6__________
//Entertain them, no one likes a brand that takes itself far too seriously

 

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